013 Master HMOs – Central Suites Style
TMost HMOs are average. Central Suites aren’t. In this episode, Jack and Rob break down how they build design-led co-living homes that young professionals actually choose — and how they scale without chaos.
What we cover:
What Central Suites really is (beyond “just HMOs”)
The brutal lessons from their first property
How they split roles and run multiple businesses
The exact tenant profile they target — and who they avoid
What actually makes tenants stay longer
How they stage rooms to outperform the local market
Pricing strategy: why they charge more and still fill fast
Their full HMO launch process: buy → finance → planning → compliance → build → operate
Arrears, evictions and early red flags
Whether HMOs are still worth it in 2026
Our companies:
ZEN Stays — £1.1m annual turnover through Serviced Accommodation & Property Management
ZEN Properties — £1m+ assets with £500k own equity
ZEN Properties Podcast — real conversations on building cashflow + wealth through UK real estate
Sponsorship:
This episode is brought to you by ZEN Properties.
We develop and convert property across the UK.
Investors earn 11-15% annual, asset-backed.
Find out more: zenproperties.uk
If you enjoyed this episode:
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Live projects - come to one of our site tours - learn dev secrets, see how it’s done, enjoy networking and a liquid lunch after ;)
Completed projects - see pics, plans, real final costs of purchase, legal, planning, surveys, renovation & finance, dive into GDVs, yields & more.
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